{"id":917,"date":"2026-10-20T09:12:05","date_gmt":"2026-10-20T07:12:05","guid":{"rendered":"https:\/\/www.lingner.digital\/blog\/?p=917"},"modified":"2026-10-20T13:48:42","modified_gmt":"2026-10-20T11:48:42","slug":"best-ager-sind-die-am-schnellsten-wachsende-zielgruppe-im-netz","status":"publish","type":"post","link":"https:\/\/www.lingner.digital\/blog\/2026\/10\/20\/best-ager-sind-die-am-schnellsten-wachsende-zielgruppe-im-netz\/","title":{"rendered":"Best Ager sind die am schnellsten wachsende Zielgruppe im Netz."},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Das hindert viele Marketer:innen jedoch nicht, sie als digitale Neandertaler mit Doppelherz-Abo abzustempeln. Wir von Lingner Digital finden: Wer so denkt, agiert nicht nur herablassend, sondern verschenkt bares Geld. Hier deshalb vier Tipps aus unserer t\u00e4glichen Praxis, mit denen Unternehmen bei der Generation 50+ punkten k\u00f6nnen \ud83d\udc47<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;galleryId&quot;:&quot;6adcc7def24dc&quot;}\" data-wp-interactive=\"core\/gallery\" class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6adcc7def3a9f&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6adcc7def3a9f\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" data-id=\"919\" src=\"https:\/\/www.lingner.digital\/blog\/wp-content\/uploads\/2026\/10\/60_das_neue_40_01-819x1024.jpg\" alt=\"\" class=\"wp-image-919\" srcset=\"https:\/\/www.lingner.digital\/blog\/wp-content\/uploads\/2026\/10\/60_das_neue_40_01-819x1024.jpg 819w, https:\/\/www.lingner.digital\/blog\/wp-content\/uploads\/2026\/10\/60_das_neue_40_01-240x300.jpg 240w, https:\/\/www.lingner.digital\/blog\/wp-content\/uploads\/2026\/10\/60_das_neue_40_01-768x960.jpg 768w, https:\/\/www.lingner.digital\/blog\/wp-content\/uploads\/2026\/10\/60_das_neue_40_01.jpg 1118w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" 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12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Das hindert viele Marketer:innen jedoch nicht, sie als digitale Neandertaler mit Doppelherz-Abo abzustempeln. Wir von Lingner Digital finden: Wer so denkt, agiert nicht nur herablassend, sondern verschenkt bares Geld. Hier deshalb vier Tipps aus unserer t\u00e4glichen Praxis, mit denen Unternehmen bei der Generation 50+ punkten k\u00f6nnen \ud83d\udc47<\/p>\n","protected":false},"author":2,"featured_media":918,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,16,15],"tags":[],"class_list":["post-917","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-allgemein","category-content","category-strategie"],"_links":{"self":[{"href":"https:\/\/www.lingner.digital\/blog\/wp-json\/wp\/v2\/posts\/917","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lingner.digital\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lingner.digital\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lingner.digital\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lingner.digital\/blog\/wp-json\/wp\/v2\/comments?post=917"}],"version-history":[{"count":1,"href":"https:\/\/www.lingner.digital\/blog\/wp-json\/wp\/v2\/posts\/917\/revisions"}],"predecessor-version":[{"id":925,"href":"https:\/\/www.lingner.digital\/blog\/wp-json\/wp\/v2\/posts\/917\/revisions\/925"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lingner.digital\/blog\/wp-json\/wp\/v2\/media\/918"}],"wp:attachment":[{"href":"https:\/\/www.lingner.digital\/blog\/wp-json\/wp\/v2\/media?parent=917"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lingner.digital\/blog\/wp-json\/wp\/v2\/categories?post=917"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lingner.digital\/blog\/wp-json\/wp\/v2\/tags?post=917"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}